{"id":2512,"date":"2011-04-01T08:02:37","date_gmt":"2011-04-01T08:02:37","guid":{"rendered":"http:\/\/localhost:8080\/?p=2512"},"modified":"2011-04-01T08:02:37","modified_gmt":"2011-04-01T08:02:37","slug":"ce-vmf-janvier-2011-presentation-de-la-strategie-on-line","status":"publish","type":"post","link":"https:\/\/dev.cfecgc-orange.app\/index.php\/2011\/04\/01\/ce-vmf-janvier-2011-presentation-de-la-strategie-on-line\/","title":{"rendered":"CE VMF janvier 2011 : Pr\u00e9sentation de la strat\u00e9gie ON Line"},"content":{"rendered":"<p align=\"left\">Dossier pr\u00e9sent\u00e9 par F. Dulac.<\/p>\n<p align=\"left\">13 millions de clients visitent notre portail tous les mois et \u00be de nos&nbsp; clients pr\u00e9parent leurs achats sur le Web.<\/p>\n<p align=\"left\">Nos concurrents renforcent leur strat\u00e9gie online, et notre avance en termes d\u2019audience commence \u00e0 se tasser.<\/p>\n<p> <b>Strat\u00e9gie pr\u00e9sent\u00e9e<\/b> pour d\u00e9velopper la satisfaction client et la performance de nos outils&nbsp;:<\/p>\n<p align=\"left\"><b>4 programmes prioritaires&nbsp;: <\/b><br \/> <b>NewShop <\/b>: Nouvelle boutique en ligne= &gt; partenariats<br \/> <b>NewCare<\/b> : Enrichissement&nbsp; de l\u2019\u00e9change et de la relation client, plus de proactif.<br \/> <b>Service de vente et relation client sur Mobile<\/b> : sur smartphones et tablettes.<br \/> <b>Multicanalit\u00e9&nbsp;:<\/b> m\u00e9moire de la relation client, des contacts.<\/p>\n<p align=\"left\"><b>Objectifs <\/b>: fournir aux clients plus d\u2019autonomie en ligne avec des assistances adapt\u00e9s \u00e0 ses besoins&nbsp;: click to call, Echat, Email, Faq, vid\u00e9o, forum \u2026<br \/> Une fluidit\u00e9 entre les outils qui permet le d\u00e9veloppement de l\u2019usage du online tant pour les achats que l\u2019assistance.<\/p>\n<p align=\"left\">\u00a0<\/p>\n<p align=\"left\">\u00a0<\/p>\n<p align=\"left\"><b>Pour toute information compl\u00e9mentaire&nbsp;sur ce dossier n\u2019h\u00e9sitez pas \u00e0 nous contacter:<br \/> RS CE<\/b> CFE-CGC\/Unsa&nbsp;: Franca LOSTYS 06 70 40 82 24 \u2013 <a href=\"mailto:franca.lostys@orange-ftgroup.com\"><b>franca.lostys@orange-ftgroup.com<\/b><\/a><\/p>\n<p align=\"left\"><b>\u00c9lus&nbsp;titulaires CFE-CGC\/Unsa<\/b> <b>:<\/b> <br \/> Laurence DALBOUSSIERE (secr\u00e9taire du CE) 06 30 55 59 97 &nbsp;<a href=\"mailto:laurence.dalboussiere@orange-ftgroup.com\"><b>laurence.dalboussiere@orange-ftgroup.com<\/b><\/a><br \/> Patrick TROUDART&nbsp;: &nbsp;<a href=\"mailto:patrick.troudart@orange-ftgroup.com\"><b>patrick.troudart@orange-ftgroup.com<\/b><\/a> <br \/> Eddy MICHELLAND&nbsp;: <a href=\"mailto:eddy.michelland@orange-ftgroup.com\"><b>eddy.michelland@orange-ftgroup.com<\/b><\/a><\/p>\n<p align=\"left\"><b>Elus suppl\u00e9ants&nbsp;CFE-CGC\/Unsa&nbsp;:<\/b> <br \/> No\u00ebl Bertel&nbsp;:&nbsp; <a href=\"mailto:noel.bertel@orange-ftgroup.com\"><b>noel.bertel@orange-ftgroup.com<\/b><\/a><br \/> Ariel Delouya&nbsp;: &nbsp;<a href=\"mailto:ariel.delouya@orange-ftgroup.com\"><b>ariel.delouya@orange-ftgroup.com<\/b><\/a><br \/> Gabrielle Biton&nbsp;: &nbsp;<a href=\"mailto:gabrielle.biton@orange-ftgroup.com\"><b>gabrielle.biton@orange-ftgroup.com<\/b><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dossier pr\u00e9sent\u00e9 par F. Dulac. 13 millions de clients visitent notre portail tous les mois et \u00be de nos&nbsp; clients pr\u00e9parent leurs achats sur le Web. Nos concurrents renforcent leur [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2512","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"blog_post_layout_featured_media_urls":{"thumbnail":"","full":""},"categories_names":{"1":{"name":"Uncategorized","link":"https:\/\/dev.cfecgc-orange.app\/index.php\/category\/uncategorized\/"}},"tags_names":[],"comments_number":"0","wpmagazine_modules_featured_media_urls":{"thumbnail":"","cvmm-medium":"","cvmm-medium-plus":"","cvmm-portrait":"","cvmm-medium-square":"","cvmm-large":"","cvmm-small":"","full":""},"_links":{"self":[{"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/posts\/2512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/comments?post=2512"}],"version-history":[{"count":0,"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/posts\/2512\/revisions"}],"wp:attachment":[{"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/media?parent=2512"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/categories?post=2512"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.cfecgc-orange.app\/index.php\/wp-json\/wp\/v2\/tags?post=2512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}